What is Pixelogy ?
I'm Mathieu Avons, I'm a French designer. For more than 15 years, I have learned to master Product Design, Branding, and UX and UI Design. I create memorable brand and digital experiences for artists, startups, entrepreneurs, and small or big companies.
I've designed brands and a full range of products for TAG Heuer, OrelSan, LVMH, Pernold Ricard, Dior, Leocare, Olino, Vincent Faudemer, PourDemain, Foodchéri, Yellow Korner, Sarenza, Celio, Natures & Découvertes, Libération, JLL, EDF, Suez, SNCF, and more.
HOW I WORK?
I'm a Pixelogist
I design with people in mind
I create straightforward and beautiful things that simply work. I don't chase the hype or awards. I chase problems and solve them!
I craft pixels with savoir-faire
I mastered both 2D and3D software programs such as Figma, Illustrator, Photoshop, and Sketch, as well as traditional techniques like sketching, drawing, painting, and photography, and I am experienced with Agility & Design Thinking methodology.
I am multifaceted
I don't limit myself to one role. I'm a freelancer and an entrepreneur and I believe we can be good in many fields.
I'm an art director, a brand designer, a user researcher, a UX designer, a UI designer, an illustrator, a front-end developer, a product designer, and I never stop learning!
WHAT DO I DO?
I am where people & pixels are
01
Design Thinking
I am able to carry out the entire methodology from research to the deployment of your solution.
02
User Research
I meet your users needs by organizing face-to-face interviews, card sorting, in-field exploration, experts interviews, and more.
03
Branding
I find with you the best positioning for your brand and imagine a visual identity that looks like you!
04
UX Design
I frame your experience and build your information architecture, your prototypes or MVP, and then test and iterate until it's perfect.
05
UI Design
I design your mockups, export and optimize your assets for development, and build your Design System or guidelines if needed.
06
Illustrations & 3D Renders
I draw what you want, in the style you prefer, by hand, on Illustrator or in 3D. I can even create photorealistic product renderings.
07
Social Media mockups
I create original templates for your posts and stories to communicate on Instagram, Linkedin, Facebook, and other networks. And I also know how to automate your posts!
08
Creative & Project Management
I find the best talents for you and look after them, so that they can express their creativity and work in the best possible conditions.
09
E-commerce/Shopify expertise
I deploy all the best e-commerce practices to increase your revenues and distinguish your brand from your competitors.
WHAT HAVE I DONE?
I grew up with digital
2021, Freelance
Transition: Imagined the branding and packaging of a product line
Branding, Packaging
2021, Freelance
Cheerz.com: Coached the design team in building their Design System & UI
Design System, Creative Management
2020, Haigo
TAG Heuer Connected Watch: Designed the watch and companion iOS/Android apps
User Research, Product Design, UX & UI
2020, Haigo
AXA: Built an international Design System
UX Design, UI Design, Product Design
2020, Haigo
Dior Star: Prioritized functionalities for the vendor app and Designed the UI
User Research, Design Thinking
2020, Haigo
EDF Projet Y: Coached +100 employees in Design Thinking methodology
Facilitation, Design Thinking
2020, Haigo
BPI France: Helped SME and small businesses to digitalize their businesses
User Research, Design Thinking, Product Design
2020, Haigo
Yellow Korner: Built a new photography e-commerce experience
User Research, Product Design, UI & UX Design
2020, Haigo
HEC, Strate, 42: Coached students in Design Thinking
Facilitation, Design Thinking
2019, PwC The Experience Center
Leocare: Revolutionized the insurance experience with an app
Product Design, UX & UI Design
2019, PwC The Experience Center
JLL NxT Office: Revolutionized the search for business premises through an augmented experience
User Research, Product Design, UI & UX Design
2018, PwC The Experience Center
MACSF: Created an insurance subscription & onboarding experience for students
User Research, Product Design, Illustration
2017, PwC The Experience Center
FoodChéri: Created the branding of a food startup
Design Thinking, Creative Management
2015, Nealite
Celio.com: UI Design for an international fashion responsive website
UI Design, Art direction, E-mailing
2015, Nealite
Sarenza.com: Designed one of the first responsive e-commerce website and coached the team
Design Thinking, Art Direction, UI Design
Whether your project is mature or not, we're always happy to chat with you and help you move forward. Oh, and if you like cocktails like we do, we know the best places for them, just ask !